Foundry34 is proud to announce it has joined OneNorthEast’s ‘Passionate People, Passionate Places’ campaign to promote North East England as ‘a fantastic place to live, work, visit, study and invest in. It didn’t take much thinking about what our strap-line would be… Passionate About Branding. Expect to see the logo on our future communications and in maybe some unexpected locations too.
Archive for October, 2007
This Friday (19th) saw the opening of ‘Launch’ one of the UK’s best design showcases. Coinciding with the DOTT07 events the exhibition manages to get the message of DOTT over without being over-conceptual and dry (unfortunately not every DOTT event has carried this off!). Design can and does tackle some of our biggest problems but can be engaging and fun at the same time. Whether this is making us aware of material usage and recycling in a quirky mad professoresque way with a recycling design factory (Cohda, www.cohda.com), being just plain cool (Deadgood, www.deadgoodltd.co.uk), reinvigorating objects from our past (James Design, www.jamesdesignuk.com) or making the audience the creators (If You Could, www.ifyoucould.co.uk) every trap needs a lure. If we as designers want ordinary people to engage with design we have to be interesting first. We think Launch gets this just right.
….In any case any event that involves hauling huge shipping containers into the front of a disused fire-station and transforming a generally bleak city centre location into a hip design venue gets our vote.
Foundry34 is really pleased to see the DOTT 07 (Designs Of The Time 07) programme kick off in the North East this month. This series of events is dedicated to, in their words, ‘explore what life in a sustainable region could be like – and how design can help us get there’. It’s great to see an event like this outside of London, firstly because it enables designers to engage with a wider public and show how design can make real and relevant contributions to our communities and secondly to show we have some of the brightest talents in design working in the North-East at the moment. Get along to an event if you can. www.dott07.com